Today’s busy consumers have many technological options available today, and the range of things the average smartphone can do definitely has an impact on the evolving relationship between your customers and your company. Does your customers’ growing reliance upon smartphones have implications for the success of your business? Understanding the complex ballet of the consumer and […]

Game theory is probably one of the most powerful training tools in existence. Actually, it’s probably one of the most powerful business tools period, but that’s well beyond the scope of this small article. For the moment, let’s focus on training, and I’ll show you how you can use game theory to take your training […]

You need many people and organizations to create and maintain any business, from the janitor who cleans your building to the celebrity who endorses your brands. This concept translates to relationships with other businesses. There are other businesses in your area that may be able to help support you while you support them. This not […]

What exactly is meant by the term “open data”? More specifically, what does it mean for your small business? Open data is the concept of certain data being freely available to anyone who wants to use it, without concern for patents, copyrights, or other methods of control. It is not a new concept; it was […]

Sometimes, you just have to know when to quit. Yes, we’re talking about your business, and I know you’ve poured your heart and soul into it. You’ve probably logged too many hours to count into making a go of it, and for you, it was more than “just” a business. It was also a labor […]

Building a company app can open up all sorts of doors for you. It can lead to new marketing frontiers, provide better and more up to the minute information to your customers, provide information tailored to your customers based on their purchase histories, and provide you with more detailed and complete information about who your […]

You’ve probably been hearing about it. There’s a bug…a security hole on the internet in the secure socket layer called “Heartbleed.” You may not understand some of the words I just typed. You may not think it matters, but this one matters. This one matters very much indeed. Read on and I’ll tell you why: […]

Once upon a time, the adult attention span was twelve minutes. An average adult could stay focused on a task for twelve minutes without becoming distracted. In today’s modern, 24/7, always-on world, the average adult attention span is down to five minutes. Five minutes, and the decrease has occurred within the last decade. There are […]

Biometric technology is a technology of the now. It’s already fairly well developed and advanced. Not to say that additional advances aren’t coming, but you won’t have to wait five or ten years, or longer, to see how it is already shaping business. It’s an idea whose time has arrived. Here are the two biggest […]

There are some in management, not many, but some, who live and breathe the notion of the Mission Statement. These people tend to be almost evangelical about it, preaching the gospel and importance of having one. More than that, they let everyone who will listen know what their company’s Mission Statement is, and why it’s […]